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What is Digital Marketing and how does it helps us?

What is Digital Marketing and how does it helps us?

1 Answers
  1. Digital marketing is the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. Some marketing experts consider digital marketing to be an entirely new endeavour that requires a new way of approaching customers and new ways of understanding how customers behave compared to traditional marketing.

    It helps us with following activities.

    1.                   Digital presence

    2.                   New contact channels with customers

    3.                   The customer at the heart of the Universe

    4.                   Better decision-making

    5.                   It improves efficiency and productivity

    6.                   It encourages innovation

    7.                   It makes communication and teamwork easier

    8.                   It improves working conditions



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