3
Feb.

2020

Image of Colonel Sanders with his fictional photo in KFC's logo
Billionaire at the 80s- Colonel Sanders

"It’s finger-licking’ good! Get hungry, have KFC"-Colonel Sanders

Bespectacled and immaculate gentleman, beaming along with white mustache and some whiskers on a wrinkled-face, outfitted with an apron and monochromatic tie, the image of this old gentleman is known by all the chicken lovers augmenting the vegetarians as well. Everyone perceives the replica of crispy and crunchy fried KFC chickens on their mind acknowledging the image of the old gentleman, Harland David Sanders, popularly known as Colonel Sanders who was born on September 9, 1890, in Henryville, Indiana.


Billionaire at the age of late ‘80s serving KFC until his death and the successful business operations of KFC till now has been possible with the mindset of the great Sanders, who nearly committed suicide in his early sixties but the athirst retired man was always wondered about his unsatisfactory professions. A tragedy occurred when he was six years old with the demise of his father and the sole responsibility of feeding and taking care of his brother and sister lied upon him.


Clasping the several professions such as farmhand, a blacksmith, a soldier, railroad fireman, buggy painter, streetcar conductor, janitor, lawyer, insurance salesman, ferry operator, and countless other jobs, along with many ups and downs in his life, the king of Fast Food Empire, Sanders got 1009 times a big ‘NO’ from the restaurants to get approval to launch his chicken recipe. Stewed with the sanctity of retirement with the first $105 of security paycheck, the great idea of chicken recipe started its geniture on the mind of Sanders

 

Colonel Sanders busied himself in his retirement period of the sixties. The journey from a small restaurant to the world's largest fast-food chicken chain was not facile as it seems. Sanders used to spend most of his time in his restaurant peddling his chicken techniques and serving numerous customers. Serving daily often sleeping back in his car was the ultimate proof of his commitment towards his work. When he was in his forties, he used to run a service station in Kentucky feeding starving travelers. In fact, he was christened the Kentucky Colonel in 1935 by Governor Ruby Laffoon when he featured a notable chicken service there.

 

With the rapid expansion of Kentucky Fried Chicken (KFC) to more than 600 locations, Sanders became the salaried brand ambassador of KFC after selling KFC corporation for $2 million in a partnership headed by John Y. Brown, Jr, and Jack C. Massey however, he remained active for the Canadian operations. In 1952, he began franchising his chicken business. KFC went public in 1966 and was listed on the New York Stock Exchange in 1969. 

 

The business events published in a popular news website stated that more than 3500 franchised and company-owned restaurants were in worldwide operation when Heublein Inc. acquired KFC Corporation in 1971 for $285m. KFC then became a subsidiary of R.J. Reynolds Industries, Inc when Heublein was acquired by Reynolds in 1982. Again, KFC was acquired by PepsiCo, Inc. for approximately $840m. His 2m made his worth of billions all because of his idea and commitment.

 

Self-discovery of one’s worth has been the main message of his two autobiographies, 'Life As I Have Known It Has Been Finger-Licking Good’ and ‘The Autobiography of the Original Celebrity Chef’ where he compared his life as the momentum of self-discovery and continuous dedication.

 

The self-discovery of Colonel Sanders and the ceaseless dedication beyond numerous rejections substantiates that age is no bar to proceed and start to work as one dream. 

  
 
 Set the dreams, proceed, achieve and slay, age is just a word, not a bar.

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